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<article xmlns:mml="http://www.w3.org/1998/Math/MathML" xmlns:xlink="http://www.w3.org/1999/xlink" xmlns:xsi="http://www.w3.org/2001/XMLSchema-instance" xmlns:ali="http://www.niso.org/schemas/ali/1.0/" article-type="review-article" dtd-version="1.2" xml:lang="en"><front><journal-meta><journal-id journal-id-type="publisher-id">Sociology of Medicine</journal-id><journal-title-group><journal-title xml:lang="en">Sociology of Medicine</journal-title><trans-title-group xml:lang="ru"><trans-title>Социология медицины</trans-title></trans-title-group></journal-title-group><issn publication-format="print">1728-2810</issn><issn publication-format="electronic">2413-2942</issn><publisher><publisher-name xml:lang="en">Eco-Vector</publisher-name></publisher></journal-meta><article-meta><article-id pub-id-type="publisher-id">707088</article-id><article-id pub-id-type="doi">10.17816/socm707088</article-id><article-id pub-id-type="edn">JVBLGO</article-id><article-categories><subj-group subj-group-type="toc-heading" xml:lang="en"><subject>Chronicle</subject></subj-group><subj-group subj-group-type="toc-heading" xml:lang="ru"><subject>Хроника</subject></subj-group><subj-group subj-group-type="article-type"><subject>Review Article</subject></subj-group></article-categories><title-group><article-title xml:lang="en">Health of the Healthy Union: progress or imitation?</article-title><trans-title-group xml:lang="ru"><trans-title>Союз «Здоровье Здоровых»: прогресс или имитация?</trans-title></trans-title-group></title-group><contrib-group><contrib contrib-type="author"><contrib-id contrib-id-type="orcid">https://orcid.org/0000-0002-7758-3940</contrib-id><contrib-id contrib-id-type="spin">7626-8611</contrib-id><name-alternatives><name xml:lang="en"><surname>Zhuravleva</surname><given-names>Irina V.</given-names></name><name xml:lang="ru"><surname>Журавлева</surname><given-names>Ирина Владимировна</given-names></name></name-alternatives><address><country country="RU">Russian Federation</country></address><bio xml:lang="en"><p>Dr. Sci. (Sociology), Professor</p></bio><bio xml:lang="ru"><p>д-р социол. наук, профессор</p></bio><email>zhuriv@mail.ru</email><xref ref-type="aff" rid="aff1"/></contrib></contrib-group><aff-alternatives id="aff1"><aff><institution xml:lang="en">Federal Center of Theoretical and Applied Sociology of the Russian Academy of Sciences</institution></aff><aff><institution xml:lang="ru">Федеральный научно-исследовательский социологический центр Российской академии наук</institution></aff></aff-alternatives><pub-date date-type="preprint" iso-8601-date="2026-06-15" publication-format="electronic"><day>15</day><month>06</month><year>2026</year></pub-date><pub-date date-type="pub" iso-8601-date="2026-09-03" publication-format="electronic"><day>03</day><month>09</month><year>2026</year></pub-date><volume>25</volume><issue>1</issue><issue-title xml:lang="en"/><issue-title xml:lang="ru"/><fpage>89</fpage><lpage>97</lpage><history><date date-type="received" iso-8601-date="2026-05-01"><day>01</day><month>05</month><year>2026</year></date><date date-type="accepted" iso-8601-date="2026-05-14"><day>14</day><month>05</month><year>2026</year></date></history><permissions><copyright-statement xml:lang="en">Copyright ©; 2026, Eco-Vector</copyright-statement><copyright-statement xml:lang="ru">Copyright ©; 2026, Эко-Вектор</copyright-statement><copyright-year>2026</copyright-year><copyright-holder xml:lang="en">Eco-Vector</copyright-holder><copyright-holder xml:lang="ru">Эко-Вектор</copyright-holder><ali:free_to_read xmlns:ali="http://www.niso.org/schemas/ali/1.0/" start_date="2029-09-03"/><license><ali:license_ref xmlns:ali="http://www.niso.org/schemas/ali/1.0/">https://creativecommons.org/licenses/by-nc-nd/4.0/</ali:license_ref></license></permissions><self-uri xlink:href="https://rjsocmed.com/1728-2810/article/view/707088">https://rjsocmed.com/1728-2810/article/view/707088</self-uri><abstract xml:lang="en"><p>The article is devoted to the Union Health of the Healthy that appeared in 2024 as the successor to the Concept of Health Protection for Healthy People in the Russian Federation published more than 20 years ago. Over the past years, the concept has not received adequate practical implementation.</p> <p>This article aimed to consider the features of the new union, its goals and objectives in the context of today's problems in the field of health, and, using the example of the union's project Health of Schoolchildren, to assess the feasibility of the assigned tasks.</p> <p>The significance of the Health of Schoolchildren project is determined by the fact that the health of today's adolescents is an indicator of tomorrow's social and economic development of the country.</p> <p>This paper reviews the leading health problems of schoolchildren and outlines ways to improve their health. The author presents her understanding of the relevance of increasing health literacy among both adolescents and their parents, drawing on empirical data from the study Digital Transformation in the Life of Students (2023). The paper focuses on the problem of digital infrastructure in Russian schools, the consequences of this process, and a non-trivial solution to this problem abroad.</p> <p>The activities of the Health of the Healthy Union have a progressive orientation and generate positive expectations. The success of the Health of Schoolchildren project and the entire union depends on the effective interaction of the main participants in this process—the Ministry of Health, the Ministry of Sports, the Ministry of Education, and the Ministry of Science and Higher Education—oriented toward improving the health of the Russian population.</p></abstract><trans-abstract xml:lang="ru"><p>Статья посвящена появившемуся в 2024 году Союзу «Здоровье Здоровых» (СЗЗ) — правопреемнику опубликованной более 20 лет назад «Концепции охраны здоровья здоровых в Российской Федерации». За прошедшие годы концепция не получила достойной практической реализации.</p> <p>Цель статьи — рассмотреть особенности нового СЗЗ, его цели и задачи в контексте сегодняшних проблем в сфере здоровья и оценить реальность осуществления поставленных задач на примере проекта СЗЗ «Здоровье школьников». Значимость проекта СЗЗ «Здоровье школьников» обусловливается тем, что здоровье сегодняшних подростков — это индикатор завтрашнего социального и экономического развития страны.</p> <p>Рассмотрены ведущие проблемы здоровья школьников и намечены пути совершенствования их здоровья. Изложено авторское понимание актуальности повышения уровня образования в сфере здоровья как подростков, так и их родителей с использованием эмпирических данных исследования «Цифровая трансформация в жизни студенчества» (2023). Акцентировано внимание на проблеме цифровой оснащённости российских школ, последствиях этого процесса и на нетривиальном решении этой проблемы за рубежом.</p> <p>Деятельность СЗЗ имеет прогрессивную направленность и вызывает позитивные ожидания. Успешность работы проекта «Здоровье школьников» и всего СЗЗ зависит от эффективного взаимодействия основных участников этого процесса — Министерства здравоохранения, Министерства спорта, Министерства просвещения и Министерства науки и образования, — ориентированных на улучшение состояния здоровья населения России.</p></trans-abstract><kwd-group xml:lang="en"><kwd>Health of the Healthy Union</kwd><kwd>project Health of Schoolchildren</kwd><kwd>health awareness</kwd><kwd>role of parents</kwd><kwd>review</kwd></kwd-group><kwd-group xml:lang="ru"><kwd>Союз Здоровье Здоровых</kwd><kwd>проект Здоровье школьников</kwd><kwd>информированность в вопросах здоровья</kwd><kwd>роль родителей</kwd><kwd>обзор</kwd></kwd-group><funding-group/></article-meta></front><body></body><back><ref-list><ref id="B1"><label>1.</label><mixed-citation>Cherepanova YuA, Sapegina TA. Modern concepts of maintaining public health. 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